The story is about an ugly farmer named Zhang the Butcher who is particularly keen on movies. He invested in a movie with the money he saved from raising pigs and directed it himself. He made a lot of jokes on the set because he had no experience in filming movies. The role of Zhang the Butcher was played by the famous ugly star Du Xudong. The film revolves around the line said by the migrant worker played by Du Xudong in the movie "If You Have Something to Say, Say It Nicely": "An Hong, An Hong, I love you!" The leading female role was played by Shang Hua, the singer of the famous online singer "QQ Love". Shang Hua's character Xiao Xiao seduced Zhang the Butcher in order to become the leading female role.